We Start with Ho Ho Ho

A booklet about Jonathan Hoefler’s insights into the process, habits, and principles of typeface design, offering a guide for both beginners and seasoned designers alike.

The booklet cover, reading We start with Ho Ho Ho
The booklet opened to a spread showing typeface specimens
Spread seven, Start Small
Spread ten, Get some Distance
Spread four, Look!

Find Me Here

Got an idea?

Want to create something together, jam, collaborate, or hire me?

Hit me up! I’d love to hear what you’re working on and see how we can make something fun out of it.

Krithi Yaradi monogram